Technology Roots

  • Mica Specialties began our technology roots back in 1979 when James Clemens bought a used word processor at a garage sale and fell in love with the endless possibilities.

     

    What we offer in website development & digital marketing cannot be imitated or achieved with any other company.

     

    Why do we say this with confidence? Because quite rarely will you find any measure of our three skill sets in one technology company and rarely-to-never will you find all three in one person, residing in top degree, like we have here at Mica Specialties.

     

    What is necessary to be an effective professional in this field is the coordination of three highly specialized fields of expertise: search engines, website code, and marketing within an internet-specific context. There is no educational resource that can prepare someone to be anything more than workably familiar with these tasks. They are dynamically applied sciences that must be understood by hours and hours of practical experience.

     

    There is no comparison to this kind of professional development within the traditional marketing fields of print, radio, or television. There is also no comparison to be found with consumer-oriented website publishing kits.

     

    Mica Specialties has mastered these sciences and can put them to work for your business.

     

    Schedule a Free Consultation to determine what the best course of action is for you!

Digital Advertising

  • Web Site Design, Development & Hosting.

    We simply love being creative. And even more, we love making complex technology simply work for our clients. Our Web Site Design packages are flexible and affordable and can be customized perfectly to your business needs. We utilize pure HTML 5 web code, laced with CSS & JAVA. It's tastes so good you will want seconds!

  • Digital Marketing

    Mica Specialties loves the process of refining a digital marketing package to bring out the best performance for our client's budget. A quality marketing concept is actively grown through a process we have perfected for our clients over the past many years. We utilize this foundation to create a successful digital marketing campaign for your specific targeted goals.

  • Search Engine Optimization.

    Search Engine Optimization (SEO) refers to the tactics used to gain better placement within the search engine's listings. While that is pretty straightforward, the endless and mindless techniques used by some are unscrupulous, if not downright nasty. Mica Specialties only use Whitehat Tactics and follows the best practices published by Google, Bing, and Yahoo. We feel this is the best approach and will win the race in the long run.

  • Search Engine Marketing.

    Search Engine Marketing (SEM) is a great way to bring traffic to your website. While we often use search engine marketing to help our SEO efforts, it is not the only purpose. It is best suited to advertise a product or service you offer. We can create or manage your online marketing and keep you on budget and having a consistent message to the digital world.

  • Social Media Marketing.

    Social Media Marketing is a great way to been seen and get connected to your audience. Since social media platforms put you directly in touch with your customers (much like SEM), you can align your brand with them in a more intimate and casual way. When you market to them on social media, you are engaging them socially - which is a great time to present your brand one more time.

  • Logo Design & Graphic Media.

    Having a great idea requires a way to present it to the world in a way they will remember it and recall it when the times come to spend money. A Logo or Digital Branding will do this - if it is done right. Remember, your logo will be with you through fierce battles and high rewards, and it will speak for you when you are not around to. It stands tall and shines a beacon to your door, and you need your logo to do all of this in a way that is simple & uniquely you.

  • Brand Integrity.

    Your online reputation and general presence requires some minor upkeep to keep it beaming in the spotlight. Our Brand Integrity service can provide an audit of your online listings and help you correct them, and add more favorable (or higher quality) ones to boost your overall online brand reputation. It pays to know what is out there and to have it all match with current & relevant data regarding you.